The Short Take:
- In the second month since its debut, casinos and racetracks reported over $12.5 million in gross revenue in September
- Resorts Casino led the pack with over $8.5 million in online sports revenue
- Atlantic City casinos had over $9.6 million in online sports betting revenue while the two racetracks saw over $2.9 million in revenue
- In the last two months the state of New Jersey has collected over $2 million in taxes on internet sports betting
In its second month of existence, legal internet sports betting in New Jersey brought in $12,567,785 in online gross revenue in September. That’s a 302% increase from August when several casinos and racetracks were just getting their internet sports betting sites up and running.
The clear winner in internet sports betting in New Jersey in September was Resorts. The casino brought in $8,505,940 in online sports betting revenue. It should be noted that Resorts partnered with fantasy sports leader Draft Kings and it is clearly using its partner’s name recognition and reach to its benefit.
The Meadowlands’ sports internet wagering site was second, with over $2.8 million in revenue. Like Resorts, the Meadowlands has partnered with a leader in fantasy sports: Fan Duel
Here’s a look at the internet sports wagering September revenue for each casino or racetrack site:
Resorts held 67.7% of the market share for internet sports betting in September while the Meadowlands had a 22.7% market share.
In total, the five Atlantic City casinos that offer internet sports betting held a 76.7% market share in New Jersey with a combined $9,644,452 in revenue. The two racetracks (Meadowlands and Monmouth) had a combined $2,923,333 in revenue which equates to 23.3% of the state’s internet sports betting market.
Here’s a look at the September market share for each of the casinos and racetracks that offer internet sports wagering:
The September internet sports betting activity was a good thing not just for the casinos and racetracks, but for the state of New Jersey too. The taxes paid to the state for the month totaled $1,633,311.
So far, since internet sports wagering was first offered in August, the state has collected over $2 million in taxes on over $15.6 million in online sports revenue.
While internet sports betting is growing fast in New Jersey, it is only part of the sports betting available in the state. Casinos and racetracks also have on-site sports books which brought in over $11 million in September and almost $25 million since sports betting was legalized in New Jersey earlier this year. Read our coverage of the on-site sports betting September data here.
Here is the list of sports betting websites that officially operated in the state of New Jersey as of the end of September and the affiliated casino or racetrack that operates each:
Golden Nugget: PlaySugarHouse.com
Ocean Resort: nj.us.WilliamHill.com